Bachelor of Business - Royal Melbourne Institute of Technology (RMIT) · Melbourne City

The Bachelor of Business at RMIT University begins with a shared core that builds a confident foundation for every major pathway. You examine how organisations operate in Understanding the Business Environment, then practise evidence-based choices in Business Decision Making. Business in Society connects commercial activity with ethics, stakeholders, and community impact, while Integrated Perspectives on Business Problems trains you to analyse messy, multi-sided challenges the way industry teams do. Together these subjects prepare you to specialise with clarity, collaborate across disciplines, and communicate recommendations that stand up in real workplaces at Melbourne City.

• Understanding the Business Environment
• Business Decision Making
• Business in Society
• Integrated Perspectives on Business Problems

The Business Graduate Folio is the capstone that brings your Bachelor of Business journey together in one professional narrative. You consolidate projects, reflections, and industry engagements into an evidence-based portfolio that shows employers what you can do, not only what you have studied. The folio process encourages you to articulate strengths across your major, minor, and elective choices, link classroom learning to workplace outcomes, and present a coherent story for graduate applications. Completing this capstone at Melbourne City helps you leave RMIT ready to interview with confidence and continue learning as markets and technologies shift.

• Business Graduate Folio

The Business Information Systems major in the Bachelor of Business is accredited by the Australian Computer Society (ACS), signalling industry-recognised digital capability. You prepare for careers in digital consulting, business analytics, cybersecurity, and innovation management with skills employers actively seek. Study moves from systems foundations and digital design through infrastructure, data management, intelligent enterprise platforms, cybersecurity governance, and enterprise AI, then into solutions design, strategy, and a digital business project. The sequence balances technical fluency with business judgement so you can advise organisations on how information systems create value and reduce risk.

• Business Information Systems
• Digital Business Design and Innovation
• Business Systems Analysis
• Business IT Infrastructure
• Business Data Management
• Intelligent Enterprise Systems
• Introduction to Cybersecurity Governance
• Introduction to Enterprise Artificial Intelligence
• Information Systems Solutions and Design
• Information Systems Strategy
• Digital Business Systems
• Digital Business Project

The Business and Technology major lets you engage in live projects, industry placements, and internships with leading organisations while you study. You can expand career prospects by combining this major with another major or exploring a double-degree pathway for broader expertise. Core subjects cover business analytics, cybersecurity governance, legal issues around AI, big data and blockchain, enterprise AI, digital-economy challenges, and open innovation. Selective options then let you deepen sustainability, blockchain, marketing analytics, financial technology, robotics, cybersafety, or related digital themes so your portfolio matches the roles you want after graduation.

• Introduction to Business Analytics
• Introduction to Cybersecurity Governance
• Legal Considerations of Artificial Intelligence, Big Data and Blockchain
• Introduction to Enterprise Artificial Intelligence
• Business Challenges in the Digital Economy
• Open Innovation

Selective

• Sustainable Futures
• Blockchain for Business
• Marketing Analytics
• Financial Innovation and Technology Systems
• Civil and Criminal Issues in the Digital World
• Blockchain Accounting Project
• Business Implications for Robotics and Remote Sensing Project
• CyberSafety Project
• Artificial Intelligence in the Workplace Project
• Financial Instruments and Technologies
• Digital Business Design and Innovation
• Sustainability Reporting, Accountability and Socially Responsible Entities

The Digital Economy major explores blockchain, artificial intelligence, and other frontier technologies that are reshaping markets, money, and enterprise models. You can combine the major with diverse business minors and majors to build a distinctive profile, and partner with industry during your studies to gain an early career advantage. Core learning covers economic foundations of the digital world, blockchain applications, cryptofinance, economics of AI, and applied digital-economy projects. Selective subjects let you extend into legal issues, financial instruments, digital accounting and tax, cybersecurity governance, behavioural economics, and quantitative forecasting aligned with your goals.

• Economic Foundations of the Digital World
• Digital Economy and Blockchain Applications
• Frontiers of the Digital Economy
• Cryptofinance & Cryptocurrency
• Economics of Artificial Intelligence
• Digital Economy Projects

Selective

• Civil and Criminal Issues in the Digital World
• Financial Instruments and Technologies
• Accounting and Taxation in the Digital Economy
• Blockchain for Business
• Introduction to Cybersecurity Governance
• Legal Considerations of Artificial Intelligence, Big Data and Blockchain
• Business Challenges in the Digital Economy
• Behavioural Economics
• Forecasting and Quantitative Analysis

RMIT is ranked #10 in Australia for Economics and Econometrics, and this major equips you with globally recognised analytical skills to tackle challenges anywhere in the world. You build decision-ready capability through macroeconomics, managerial and business economics, econometrics, big data and machine learning in society, strategic games, and behavioural economics. Selective study then opens pathways into development economics, psychology for business decisions, digital-economy frontiers, forecasting, globalised business, surveys and experiments, industrial organisation, and data modelling. Graduates leave prepared to interpret evidence, model incentives, and advise organisations facing complex market and policy questions.

• Macroeconomics for Decision Making
• Managerial and Business Economics
• Basic Econometrics
• Big Data, Machine Learning and Society
• Strategic Games for Business
• Behavioural Economics

Selective

• Development Economics
• Psychology for Business Decisions
• Frontiers of the Digital Economy
• Forecasting and Quantitative Analysis
• Business in the Globalised Economy
• Survey and Experiments for Business
• Business Challenges in the Digital Economy
• International Industrial Organisation
• Diverse Perspectives on the World Economy
• Data Modelling Techniques for Business

The Entrepreneurship major helps you transform ideas into reality through hands-on projects, startup challenges, and direct access to mentors who guide you in building, testing, and scaling a real business concept. You master problem-solving, leadership, and strategic thinking — skills that empower you to launch your own venture or drive innovation inside established organisations. Core subjects cover foundations of entrepreneurship, applied practice, innovation in organisations, global challenges, entrepreneurial ecosystems, and new venture creation. Selective options in social enterprise, open innovation, and scaling new ventures let you tailor depth to the venture stage and industry context you care about most.

• The Foundations of Entrepreneurship
• Applied Entrepreneurship
• Driving Innovation in Organisations
• Entrepreneurship and Global Challenges
• Entrepreneurial and Innovation Ecosystems
• New Venture Creation

Selective

• Social Enterprise and Innovation
• Open Innovation
• Scaling New Ventures

The Finance major gives you practical experience in RMIT’s state-of-the-art Trading Facility and sits within a CFA-affiliated program that strengthens employability worldwide. You progress from financial markets and institutions through corporate finance, econometrics, money and debt markets, equity investment and portfolio management, and applied case-based finance. Selective subjects then deepen forecasting, advanced corporate finance, international finance, derivatives and risk management, sustainable finance, behavioural finance, and financial instruments and technologies. The mix of market practice and theory prepares you for roles across banking, investment, corporate treasury, and related advisory pathways.

• Financial Markets and Institutions
• Corporate Finance
• Basic Econometrics
• Money and Debt Markets
• Equity Investment and Portfolio Management
• Applied Finance-A Case Study Approach

Selective

• Forecasting and Quantitative Analysis
• Advanced Corporate Finance
• International Finance
• Derivatives and Risk Management
• Sustainable Finance and Investment
• Behavioural Finance
• Financial Instruments and Technologies

The Financial Planning major supports your pathway toward Financial Advisor Standards education requirements, an accredited financial planning degree profile, and Financial Advice Association Australia (FAAA) membership. You build sought-after advisory skills for professional practice through personal wealth management, superannuation and retirement, risk insurance and social security, company and finance law, estate planning, equity investment, financial advisory practice, managerial advisory finance, taxation, and business law. The sequence balances technical competence with client-centred judgement so you can explain recommendations clearly and work toward licensed advice careers with confidence after graduation from Melbourne City.

• Personal Wealth Management
• Superannuation and Retirement
• Risk, Insurance and Social Security
• Company and Finance Law
• Wealth Creation and Estate Planning
• Equity Investment and Portfolio Management
• Financial Advisory Practice
• Managerial Advisory Finance
• Taxation 1
• Business Law

The Global Business major partners you with industry during your studies so you gain an early career advantage and graduate ready to work across borders. You develop capability in global business foundations, trade operations, cross-cultural management, corporate responsibility, geopolitics and practice, and managing the dynamics of global operations. Selective subjects then let you extend into strategy, financial markets, procurement and global sourcing, entrepreneurship and global challenges, or international human resource management. The major suits students who want mobility, intercultural fluency, and a practical understanding of how organisations compete and collaborate internationally.

• Global Business
• Global Trade Operations
• Cross Cultural Management
• Global Corporate Responsibility
• Geopolitics and Global Business Practice
• Managing Dynamics of Global Operations

Selective

• Strategy
• Financial Markets and Institutions
• Procurement Management and Global Sourcing
• Entrepreneurship and Global Challenges
• International Human Resources Management

The Human Resource Management major partners you with HR industry experts during your studies so you build professional networks alongside practical experience. You develop a broad toolkit spanning people analytics, employment relations, workplace health and wellbeing, negotiation, human resource development, and future-focused people management. Selective options deepen international HRM, employment law, people analytics, and managing change. Graduates leave prepared to support talent strategies, resolve workplace issues constructively, and contribute to ethical, high-performing organisations in Australia and overseas.

• Human Resource Management
• Employment Relations
• Work, Health, Safety & Wellbeing
• Negotiation and Conflict Resolution
• Human Resource Development
• Managing People for the Future

Selective

• International Human Resources Management
• Introduction to Employment Law
• People Analytics
• Managing Change

Employment demand for logistics professionals is projected to grow much faster than the average for all occupations, and this major partners with industry as an integral part of your studies. You learn end-to-end supply chain thinking through introduction to logistics, transportation and freight, warehouse and distribution channels, procurement and global sourcing, operations management, supply chain analytics, supply chain technologies, and strategic supply chain. The major suits students who want operational excellence, data-informed planning, and the ability to coordinate complex flows of goods and information across domestic and international networks.

• Introduction to Logistics and Supply Chain Management
• Transportation and Freight Logistics
• Warehouse and Distribution Channels
• Procurement Management and Global Sourcing
• Operations Management
• Supply Chain Analytics
• Supply Chain Technologies
• Strategic Supply Chain

The Management and Change major builds transferable skills that help you thrive across a broad variety of sectors in Australia and overseas. You partner with industry during your studies while developing capability in global work contexts, organisations, managing change, leadership, innovation management, strategy, and organisational experience. Selective subjects let you deepen cross-cultural management, professional values and ethics, and global corporate responsibility. Graduates are prepared to lead teams through uncertainty, align people with strategy, and deliver practical change that improves performance without losing sight of culture and ethics.

• Work in Global Society
• Organisations
• Managing Change
• Leadership
• Innovation Management
• Strategy
• Organisational Experience

Selective

• Cross Cultural Management
• Professional Values, Ethics & Attitudes
• Global Corporate Responsibility

The Marketing major equips you with professional skills to succeed in a fast-paced marketing world while partnering with industry as part of your studies. Core subjects cover marketing principles, buyer behaviour, marketing communication, market research, digital marketing, and strategic marketing. Selective options then let you specialise in services, brand management, product innovation, applied marketing management, B2B sales, omnichannel retailing, marketing and society, sport marketing, social marketing and consumer wellbeing, customer experience strategy, marketing analytics, or artificial intelligence in marketing. You leave ready to design campaigns, interpret insights, and measure outcomes that matter to brands and customers.

• Marketing Principles
• Buyer Behaviour
• Marketing Communication
• Market Research
• Digital Marketing
• Strategic Marketing

Selective

• Services Marketing
• Applied Brand Management
• Product Innovation and Management
• Applied Marketing Management
• B2B Sales Strategy
• Omnichannel Retailing
• Marketing and Society
• Sport Marketing
• Social Marketing and Consumer Wellbeing
• Customer Experience Strategy
• Marketing Analytics
• Artificial Intelligence in Marketing

The Social Impact major equips you with sought-after skills to lead social impact work across organisations and communities. You partner with industry during your studies while exploring principles of social impact, social enterprise and innovation, law business and human rights, development economics, marketing and society, sustainable finance and investment, sustainability reporting and accountability, and designing social futures. The major suits students who want commercial capability paired with purpose, and who aim to measure outcomes, mobilise stakeholders, and design initiatives that create lasting value beyond short-term profit.

• Principles of Social Impact
• Social Enterprise and Innovation
• Law, Business and Human Rights
• Development Economics
• Marketing and Society
• Sustainable Finance and Investment
• Sustainability Reporting, Accountability and Socially Responsible Entities
• Designing Social Futures

The Strategy and Innovation major develops in-demand skills across strategic foresight, digital innovation, entrepreneurial thinking, and agile management to help future-proof your career. It blends cutting-edge research, real-world industry insights, and innovative teaching so you leave with current strategies and tools. Core study covers fundamentals of business strategy and innovation, critical and analytical approaches, driving innovation in organisations, innovation management, emerging technology strategy, and strategy. Selective options in open innovation, global business, and negotiation and conflict resolution let you tailor depth to consulting, corporate strategy, or venture-facing pathways.

• Fundamentals of Business Strategy and Innovation
• Critical and Analytical Approaches
• Driving Innovation in Organisations
• Innovation Management
• Emerging Technology Strategy
• Strategy

Selective

• Open Innovation
• Global Business
• Negotiation and Conflict Resolution

Minors sit inside the Bachelor of Business programme structure so you can broaden your profile without treating electives as a separate marketing block. Choose from pathways such as accounting in business, behavioural business, blockchain-enabled business, analytics, cyber security, digital supply chain, economics, entrepreneurship, finance, financial planning, global business, human resource management, law and emerging technology, logistics, marketing, social impact, strategy and innovation, study and work, and more listed below. Advisors help you sequence credit points and prerequisites around February, July, or October intakes so a minor strengthens your major story and does not delay graduation from this three-year Melbourne City degree.

• Accounting in Business*
• Behavioural Business
• Behavioural Science for Future Leaders
• Blockchain Enabled Business
• Business Analytics
• Business Information Systems
• Business and Technology
• Cyber Security
• Data Insights
• Digital Business Development
• Digital Supply Chain
• Economics
• Entrepreneurship
• Finance
• Financial Planning*
• Financial Planning and Tax*
• Global Business
• Global Procurement and Sourcing
• Human Resource Management
• Industrial Relations
• Interdisciplinary and Responsible Approaches to Digital Business
• International Development
• International Logistics
• Law and Economics
• Law and Emerging Technology
• Logistics and Supply Chain
• Management and Change
• Marketing
• New Business Creation
• Open Innovation
• Regenerative Futures
• Social and Behavioural Issues in Accounting
• Social Impact
• Strategy and Innovation
• Study and Work
• Supply Chain Analytics

A university elective sits inside the Bachelor of Business structure so you can sample a subject beyond your core, major, and minor while still meeting course rules. Electives are not presented as a separate majors panel on this page; they are chosen during subject planning with your advisor. Balance credit points, prerequisites, and Business Graduate Folio timing so the elective strengthens rather than delays your path to graduation at RMIT Melbourne City across February, July, or October intake plans.

• University Elective