", "sku": "", "offers": { "@type": "Offer", "price": 0.00, "priceCurrency": "RM" } }
Bachelor of Arts with Honours in International Hospitality and Tourism Management | Coventry University (PSB Academy)

Bachelor of Arts with Honours in International Hospitality and Tourism Management | Coventry University (PSB Academy)

Category: Degree
Specifications
省份/城市
Singapore
授课语言
English
课程领域
Economics and Management
课程
Degree
国家
Singapore
骞村害瀛垂
Above RM 40k
开课
Mar
省份/城市
Jul
开课
Nov
Details
Bachelor of Arts with Honours in International Hospitality and Tourism Management | Coventry University (PSB Academy) - Entry Requirements, Fees & Programme Structure

Bachelor of Arts with Honours in International Hospitality and Tourism Management - Coventry University (PSB Academy) · PSB Academy Singapore

Duration
24 Months
Mode
Physical
Campus
Main
Medium
English
Intake
Mar, Jul, Nov

Bachelor of Arts with Honours in International Hospitality and Tourism Management — delivered by Coventry University at PSB Academy — is a 24-month, physical honours degree in English with blended on-campus and online classes.

Learn from industry practitioners across hospitality, tourism and events. Year 1 entry (UEC and other qualifications) or Year 2 entry (relevant PSB/polytechnic/private diploma) — indicative totals are S$ 37,086.00 (Year 1) or S$ 25,314.00 (Year 2), plus live MYR conversion below.

With a relevant diploma, you may complete this UK honours degree in as little as 16 months via module exemptions (subject to university approval).

Why this course & university

Blended Learning

Classes are delivered through both on-campus and online modalities.

Learn From Industry Practitioners

Gain professional insights from our experienced lecturers.

Direct Entry to Academic Year 2

Stand to enjoy module exemptions and possible completion of a UK Honours degree in 16 months with a relevant polytechnic or private diploma qualification.

About the Campus

Most of the courses will be at Main campus (Main & Stem Wing); Coventry University (CU) undergraduate programmes will be at Cathay Campus.

Is this course for you?

Is PSB Academy the right fit for your study plan in Singapore?
Check which universities and courses best meet your needs, and find the most suitable study path for you.
Free Pre-assessment of Admission Requirements
Based on your preferences, select the most suitable universities and courses
Consult Now →
Compare Course Options
Analyze course tuition fees, scholarships, university rankings, etc., to find the optimal solution
Filter Now →

Entry Requirements

Select your entry year, then tap your qualification — we’ll align study-grant guidance (Coventry UG tiers below). English requirements are in the next section.

Entry Requirement (Year 1 entry)

UEC
Completed Unified Examination Certificate (UEC) with minimum Grade B in 5 subjects.
Other Qualifications
Contact Us

Entry Requirement (Year 2 entry)

Diploma
Passed PSB diploma.
Other Qualifications
Contact Us

English Language Requirements

GCE O-Level English
Grade C or above.
PSB Certificate in English Proficiency
Successfully complete PSB Academy’s Certificate in English Proficiency Level 5.
IELTS
Score of 6.0 with no component lower than 5.5 (or equivalent).

Study grants

Choose the programme tier that best matches what you plan to study — amounts are indicative study grants in S$. Final eligibility follows PSB Academy approval.

Indicative grant
—
Select a study grant tier from the dropdown, then check how it affects your fee estimate.
Tell us your programme and results — we’ll help you check grant eligibility against your selected tier.
Free checkMessage us about study grants

Fee estimate (SGD → RM)

Core fees are shown in Singapore dollars (SGD). Choose the block that matches your Year 1 or Year 2 entry pathway. Ringgit (MYR) equivalents update from a live SGD/MYR rate. Figures are illustrative — confirm on your PSB offer.

1 SGD = — MYR Loading rate…

Tuition fee breakdown — Year 1 entry

Tuition fee (Year 1 entry)
—≈ RM —
Application Fee
—≈ RM —
Student Development and Administration Fee
—≈ RM —
Indicative total payable (Year 1 entry)
S$ 37,086.00

Tuition fee breakdown — Year 2 entry

Tuition fee (Year 2 entry)
—≈ RM —
Application Fee
—≈ RM —
Student Development and Administration Fee
—≈ RM —
Indicative total payable (Year 2 entry)
S$ 25,314.00
Study grant (select tier above)
—
Request a quote for your entry pathway

Tuition and related fees follow PSB Academy’s official schedule for your intake and entry year. Study grant amounts in S$ are indicative — final awards depend on approval. MYR equivalents use the live rate above.

Admin Verification

Unlock accommodation preview

Why Apply Through E-Square?

Apply via E-Square

  • Clear roadmap — fewer surprises on deadlines and paperwork
  • No extra application service fees
  • Hands-on help from first enquiry through submission and follow-up
  • Pointers on study grants, accommodation, and visas
i

Self-apply

  • You research policies, forms, and cut-offs alone
  • You prepare, check, and submit everything yourself
  • You chase the university for updates and replies
  • You sort study grants, housing, and visas solo

About E-Square

See how our students successfully applied to their dream universities and received scholarships through E-Square!

View All Success Stories

E-Square Receives Widespread Attention from Malaysian Mainstream Media

As a professional study consultancy agency, E-Square has received in-depth coverage from two major well-known Malaysian media outlets, Sin Chew Daily and China Press, demonstrating our professional strength and good reputation in the field of study services.

Programme Structure

Academic Year 1
The Economic Environment of Business
  • This module aims to introduce students to the external environment in which a business organisation operates. It focuses on theoretical concepts in both the microeconomic and macroeconomic environment and on other factors such as legal identity. This module looks at the basic principles of economics, including the main ways in which economists think about problems and important current world economic issues. Real-world examples illustrate how economic analysis and models can be used to understand different parts of the economy and how policy has been used to intervene in the working of the economy.
Professional and Academic Skills
  • The Professional and Academic Skills module is an introduction to the skills required for students to make a successful transition from previous education or employment into their degree course and future careers. It aims to develop key underlying personal and information handling skills required by professionals, including academic skills, learning strategies, self-management, team working, communication, and basic data analysis.
Introduction to Hospitality Operations
  • This module seeks to give students an introductory understanding of the nature of operations management in service industries like the hospitality industry. Operations is central to the success of any business and is a key strategic objective in the contemporary competitive environment, especially hospitality businesses, which rely upon reputation and service quality for success.
International Business Cultures
  • This module aims to introduce students to the differences between Asian and Western European cultural and business practices. The module will focus on contrasting elements of Western and Eastern cultures that are most likely to cause problems in the early stages of working and business relationships, and provide insight into the business culture of specific countries.
Contemporary Digital Landscapes
  • This module aims to develop your understanding and insight into the world of digital engagement both internally and externally to businesses and approaches used by companies. An understanding of the digital marketplace, the resources and capabilities required by organisations to participate in this space, and strategies of how to do this, has become critical for organisations today. The module is designed to equip you with relevant skills to use new age media and digital tools to implement marketing strategies through practical applications.
Principles of Tourism Management
  • This module aims to provide a key foundation for the rest of your course of study, by introducing you to the core principles of tourism management and the tourism industry. It will offer a clear introduction to the many different aspects of tourism, including defining tourism, supply and demand, intermediarisation, tourism impacts, public sector involvement in tourism and tourism futures.
Academic Year 2
Revenue and Procurement Planning for HTE
  • This module aims to develop students’ critical knowledge of the principles of procurement, financial and revenue management relating to events, hospitality and tourism. It provides students with theories, tools, frameworks and methods to engage with financial management and financial statements, adopting a practical approach with budgets and investigation of how costs are structured to ensure profitable operations.
Consumer Behaviour
  • The module aims to provide students with an insight into how consumers make buying decisions and how the world around us influences those decisions. Students will understand how various individual factors, such as psychological and social factors, influence the decision-making process, and how groups they belong to shape decisions to buy certain brands and become brand loyal.
Business Law for Hospitality, Tourism and Events
  • The aim of this module is to expose students to the constraints and demands which the law places upon hospitality and tourism operators and events managers. The legal framework of England and Singapore are the primary focus, with international considerations where trade, investment and finance impact upon international economic law.
Food and Beverage Management
  • This module highlights the role of food and beverage in the hospitality, tourism and events industries. Students will consider the decisions that operators make in terms of facilities, service styles and menu options in order to meet guest needs and profitability targets, including key current issues such as food security, food safety, and provenance.
Project Management for Events
  • Building upon knowledge and skills gained in modules on different aspects of business and management, this module provides an opportunity for events, hospitality and tourism students to examine the use of project management in events management, enabling students to initiate, plan, implement and evaluate an event.
Contemporary Issues in Tourism
  • This module provides a thorough engagement with the current literature on the evolution of tourism policies, strategy formulation, and implementation. Students will explore how the global tourism industry contributes to the world’s economy, how it is regulated, and how it fits into contemporary policy and governance frameworks.
Academic Year 3
Research Skills for the Services and Creative Industries
  • The aim of this module is to expose students to research methodologies in both an academic and professional way in order to prepare them to conduct rigorous and meaningful research projects in Hospitality, Tourism, Events and related fields to support their dissertation or internship project.
International Business Strategy
  • This module introduces students to concepts, theories and frameworks that will aid their understanding of strategic decision-making and its impact on international organisations. The aim is to equip learners with the knowledge, skills, and competencies to interpret and develop business strategy in order to assist their organisation in the creation and capture of value.
Sponsorship and Brand Management for Hospitality and Events
  • This module aims to develop students’ critical knowledge of sponsorship and brand management in both hospitality and events industries. It adopts a practical approach with students creating a sponsorship plan for an event or a hospitality business, and a pitch to potential sponsors ensuring a logical pairing of sponsor to client.
Tourism Destinations Management
  • This module focuses on the application of strategic analysis to international tourism. The module explores events and destination development from a variety of perspectives and encourages an integrative and systematic approach to strategy development for the various sectors in the hospitality and tourism industry.
Dissertation
  • In this module, students will conduct a comprehensive study for which they will analyse a chosen research topic. Students will be responsible for framing a research problem guided by gaps in existing knowledge and by an organisational issue, independently researching a question using appropriate research strategies.

Future Career Prospects

Main Directions
  • Business Development & Consultancy
  • Business Operations
  • Entrepreneurship
  • Food Services & Events Management
  • Hotel Services & Management
  • Management
  • Recreation Planning & Management
  • Tourism & Leisure

Estimated application deadline

Illustrative windows only — PSB Academy sets final closing dates per intake and programme. Treat these as general planning hints, not guaranteed cut-offs.

Mar, Jul, Nov intakes
Usually submit 6–10 weeks before class start

Coventry UG intakes at PSB — confirm exact closing dates with us.

International students
Allow extra time for IPA / visa and arrival housing

We map documents to ICA timelines during counselling.

Official source: Deadlines and exceptions are published by PSB Academy and may change each year. Always verify intake-specific dates on the official application channel before you commit.

Need accommodation?

Singapore — HDB common rooms, condo shares & short commutes to Main / Cathay. Message us to shortlist options that fit your budget.

Typical student housing includes HDB common rooms, condo shared units, and PG-style arrangements near MRT. We shortlist options for commute to Main campus (Main & Stem Wing) or Cathay Campus where your classes are held.

General spending estimates are in living costs below. Exact rent is confirmed during counselling — not quoted on this public page.

Singapore monthly living expenses

Estimates for studying in Singapore: figures are in Singapore dollars (SGD) first, with Ringgit (MYR) from the same live SGD → MYR rate as the fee section. Ranges below are framed as a modest monthly budget with total outgoings up to about S$1,500 (shared room, hawker / groceries, public transport, SIM, and personal spend) — your actual costs may be lower or higher.

Live rate (same as Fee estimate): 1 SGD = — MYR

Rent
Accommodation / month
— ≈ RM —
Food
Food & groceries
— ≈ RM —
Transportation
Public transport (MRT / bus)
— ≈ RM —
Mobile
Mobile (SIM only)
— ≈ RM —
Entertainment
Personal & misc.
— ≈ RM —
Total (monthly, incl. rent, ≤ S$1,500)
— ≈ RM —

Need help with document preparation and your student visa?

Lock in your intake, fee plan, and study grant angle before seats fill. Free advisory — we reply fast on WhatsApp.

Message us on WhatsApp

Application

How to Apply

Planning Bachelor of Arts with Honours in International Hospitality and Tourism Management - Coventry University (PSB Academy) at PSB Academy Singapore is easier with a clear timeline and checklist. Our consultants help you align documents and deadlines with PSB’s intake cycles.

Apply with Expert Guidance

Once your budget pathway and entry route are clear, we guide you through each submission step — from academic proofs to study-grant checks.

Get started now
  • Application timelineWe map milestones to your intake so documents go in before internal cut-offs.
  • Documents & reviewWe checklist transcripts, IDs, English proofs, and programme-specific items — then sanity-check before upload.
  • End-to-end supportForms, fee awareness, submission tracking, and study-grant pointers — from first enquiry to follow-up with PSB Academy where needed.

Note: Student advisory through E-Square is free. Contact us early — ideally three months ahead of the deadline — so your timeline stays relaxed.

View more about Bachelor of Arts with Honours in International Hospitality and Tourism Management | Coventry University (PSB Academy) on main site
© 2025 - 2026 E-Square Consultancy 201301026038(1055868-X) Powered by ONESYNC.MY
Official Website

Visitor: 17567579