Bachelor of Science (Honours) Marketing | Sunway University
Category: Degree
Specifications
Province/City
Kuala Lumpur
Language for Teaching
English
Field of Study
Economics & Management
Course Start Date
Sept
Course
Degree
Country
Malaysia
Annual Course Fees
Between RM 20k - 40k
Course Start Date
Feb
Course Start Date
Apr
Details
Duration
3 years
Mode
Physical
Campus
Subang Jaya
Medium
English
Intake
Jan, Apr, Sept
Is this course suitable for you?
Step 1
Check Entry Requirements
Review the academic qualifications needed for this course.
Step 2
Select scholarship and PTPTN
Step 3
Net Fees After Scholarship
Calculate your actual payable fees after scholarships and loans.
Step 4
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Student Type
Domestic Student
Malaysian Citizen
International Student
Non-Malaysian Citizen
Entry Requirement
UEC
B in 5 subjects (Maximum 28 points from 5 Grade B subjects including pass in Mathematics)
A-Level
Minimum 12 points
STPM
Average C or CGPA 2.00
Pre-U
CGPA 2.00
Sunway Pre-U
CGPA 2.00
Other Qualification
Contact Us
English Requirement Details:
• IELTS 6.0 or equivalent
• MUET Band 4
• SPM English B
• UEC English B6
• O-Level English (1119) Credit
• MUET Band 4
• SPM English B
• UEC English B6
• O-Level English (1119) Credit
Select Scholarship
PTPTN Loan Selection
Maximum
Household income < RM 4,000
75%
Household income < RM 8,000
50%
Household income > RM 8,000
Exclusive Grab Voucher
Exclusive Grab Voucher
RM 100
Fee Breakdown
Tuition Fee
RM 108,280
Resources Fee
RM 9,800
Deposit
RM 1,000
Application Fee
RM 700
Scholarship
- RM 0
PTPTN Loan
- RM 0
Voucher
- RM 0
Total Payable
RM 119,780
Benefits via E-Square Application:
- Scholarship up to RM 0
- Voucher: RM 0
Course Structure
Year 1
- Business Law
- Digital Business
- English for Business
- Fundamentals of Accounting
- Fundamentals of Business Finance
- Fundamentals of Economics
- Fundamentals of Business Analytics
- Fundamentals of Management
- Fundamentals of Marketing
Year 2
- Consumer Behaviour
- Human Resource Management
- Integrated Marketing Communication
- Marketing Analytics
- Marketing Management
Year 3
- Business Ethics and Sustainability
- Digital Marketing
- International Marketing
- Product Innovation and Commercialisation
- Services Marketing
- Strategic Management
- Sustainable Business
- Internship/ Business Consultancy Project/ Launching your Future Start-up
- Streams (Choose 1 in Year 2 and 1 in Year 3)
- Business Analytics
- Entrepreneurship & Innovation
- Project Management
Future Career Prospects
Main Directions
- Marketing Executive
- Brand Manager
- Digital Marketing Specialist
- Market Research Analyst
- Advertising Executive
- Public Relations Specialist
- Sales and Business Development Executive
- Content Marketing Strategist
- Social Media Manager
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