Bachelor of Communication(Strategic Communication)(Hons) | Multimedia University
Category: Degree
Specifications
Province/City
Kuala Lumpur
Language for Teaching
English
Field of Study
News and Communications
Course Start Date
Apr
Course Start Date
Aug
Course Start Date
Oct
Course
Degree
Country
Malaysia
Details
Duration
3 Years
Mode
Physical
Campus
Cyberjaya
Medium
English
Intake
Apr, Aug, Oct
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Step 1
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Step 2
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Step 3
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Step 4
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Student Type
Domestic Student
Malaysian Citizen
International Student
Non-Malaysian Citizen
Entry Requirement
Pre-U
CGPA 2.00 (SPM C in English)
UEC
5Bs (Including English)
STPM
GP 2.00 in any two subjects (SPM C in English)
Other Qualification
Contact Us
Select Scholarship
PTPTN Loan Selection
Not Applicable
No PTPTN loan available
E-Square Waiver
E-Square Waiver
RM 100
Fee Breakdown
Tuition Fee
RM 12,900
Resources Fee
RM 1,900
Deposit
RM 0
Application Fee
RM 500
Scholarship
- RM 0
PTPTN Loan
- RM 0
Voucher
- RM 0
Total Payable
RM 15,300
Benefits via E-Square Application:
- Scholarship up to RM 0
- Voucher: RM 0
Course Structure
Year 1
- Communication Theories
- Media Culture
- Intercultural Communication
- Academic Writing
- Workplace Communication
- Stakeholders Management
- Public Relations Strategies
- Media Law
- Financial Communication
- Mobile Journalism
Year 2
- Marketing Communication Strategies
- Negotiation in Professional Contexts
- Integrated Promotional Communication
- Fundamentals of Strategic Communication
- Corporate Communication
- Digital Competency with Basic Programming
- Brand Communication
- Communication Research Methodology
- Corporate Writing
- Corporate Strategy
Year 3
- Capstone Project
- Event Planning and Management
- Corporate Advertising
- Design Thinking for Strategic Communication
- Internship
- Sustainability Communication
- Strategic Thinking and Planning
- Crisis Communication Strategy
Future Career Prospects
Main Directions
- Corporate Communication Professional
- Journalist
- Advertising and Sales Promotion Executive
- Strategic Communication Programme Personnel
- Corporate Communication Officer
- Public Information Officer
- Media Broadcaster
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