Top 30 Chinese Universities for Advertising Studies (Shanghai Ranking)
Advertising Studies Shanghai Ranking
| Rank | University Name |
|---|---|
| 1 | Fudan University |
| 2 | Peking University |
| 3 | Renmin University of China |
| 4 | Communication University of China |
| 5 | Wuhan University |
| 6 | Nanjing University |
| 7 | Xiamen University |
| 8 | Jinan University |
| 9 | South China University of Technology |
| 10 | Huazhong University of Science and Technology |
| 11 | Sichuan University |
| 12 | Shenzhen University |
| 13 | Hunan University |
| 14 | Soochow University |
| 15 | Shanghai University |
| 16 | Minzu University of China |
| 17 | Zhengzhou University |
| 18 | Nanjing Normal University |
| 19 | Hubei University |
| 20 | Hunan Normal University |
| 21 | Shanghai Normal University |
| 22 | Jilin University |
| 23 | Northeast Normal University |
| 23 | Nanchang University |
| 23 | Shanghai International Studies University |
| 26 | Zhejiang University of Technology |
| 27 | Guangxi University |
| 28 | University of Shanghai for Science and Technology |
| 29 | Hebei University |
| 30 | Lanzhou University |
Introduction to Advertising Studies
- Advertising studies encompasses not only ad creation, copywriting, visual design, and communication strategies, but also consumer psychology, brand building, and data marketing.
- Core courses include: Advertising Planning and Creativity, Consumer Behavior and Market Research, Advertising Psychology and Brand Communication, New Media Advertising and Integrated Communication, Digital Advertising and Data Analysis.
Career Prospects
- Advertising Agencies / Creative Studios: Copywriting, Planning, Media, Public Relations
- Brand and Corporate Marketing Departments: Brand Manager, Marketing Director, Marketing Specialist
- Media Platforms: Content Operations, Ad Placement, New Media Planning
- Self-Media Entrepreneurship: Blogger, Video Creator, KOL Assistant
- Academic and Research: Communication Research, Advertising Education, Data Communication
Tips for International Students
- Language of Instruction: Most courses are taught in Chinese, though some universities offer English-taught programs or international classes.
- Portfolio Bonus: If you have design, video editing, or creative copywriting work, it can serve as supplementary application materials.
- Scholarship Opportunities: You can apply for Chinese Government Scholarship, Confucius Institute Scholarship, and university-specific scholarships.
- Recommended for: Students who are creative, have strong communication skills, and are visually sensitive.
Why Study Advertising in China?
- Mature Industry Environment: China's advertising industry is globally leading, especially in digital advertising.
- Rich Internship Resources: Many universities partner with BAT companies and 4A advertising agencies, offering numerous internship opportunities.
- Cross-Cultural Communication Platform: There's high demand for bilingual advertising talent, especially in international brands and companies expanding overseas.
What E-Square Provides:
- Advertising/Media Program Selection and Positioning
- Advertising Portfolio Guidance (Optional Service)
- Chinese/English Taught Program Application Guidance
- Scholarship Planning and Interview Coaching
- Study Abroad Settlement, Accommodation, and Visa Services
Contact ESquare consultants immediately for personalized advertising studies abroad plans and scholarship information:
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