BA (HONS) In Business Management with a specialism in Digital Leadership | Asia Pacific University APU
Category: Degree
Specifications
Province/City
Kuala Lumpur
Language for Teaching
English
Course Start Date
Mar
Course Start Date
Jul
Course Start Date
Sept
Course Start Date
Nov
Course
Degree
Country
Malaysia
Annual Course Fees
Between RM 20k - 40k
Details
Duration
3 years
Mode
Physical
Campus
Kuala Lumpur
Medium
English
Intake
Mar, Jul, Sep, Nov
Is this course suitable for you?
Step 1
Check Entry Requirements
Review the academic qualifications needed for this course.
Step 2
Select scholarship and PTPTN
Step 3
Net Fees After Scholarship
Calculate your actual payable fees after scholarships and loans.
Step 4
Choose the Best Option
Compare courses and fees from other institutions, covering over 40 institutions and 100+ scholarships.
Student Type
Domestic Student
Malaysian Citizen
International Student
Non-Malaysian Citizen
Am I eligible?
UEC
5Bs, Pass in Mathematics and English
A-Level
2D, Pass English & Mathematics at SPM/O-level
STPM
2C, Pass English & Mathematics at SPM
IB
Contact Us
OSSD/CIMP
Contact Us
Select Scholarship
Merit Scholarships
PTPTN Loan Selection
Maximum
Household income < RM 4,000
75%
Household income < RM 8,000
50%
Household income > RM 8,000
E-Square Waiver
E-Square Waiver
RM 500
Fee Breakdown
Tuition Fee
RM 99,800
Application Fee
RM 800
Library Deposit
RM 500
Scholarship
- RM 0
PTPTN Loan
- RM 0
Voucher
- RM 0
Total Payable
RM 101,100
Benefits via E-Square Application:
- Scholarship up to RM 0
- Voucher: RM 0
Course Structure
Degree Level 1
- Introduction to Management
- Digital Thinking and Innovation
- Quantitative Skills
- Business and Communications Skills
- Business Economics
- People Management
- Accounting Skills
- Marketing
- Business Law
- Fundamentals of Entrepreneurship
Degree Level 2
- Common Modules:
- Behavioural Science in Organisation
- Innovation Process
- Enterprise Resource Planning with SAP Platform
- Business Ethics and Governance
- Critical Thinking in Management
- Business Research Methods
- Specialised Modules:
- Operations Management
- E-Business Management
- Leading Digital Business Transformation
- Digital Marketing
- E-Commerce
- Elective Modules (Choose 1):
- Managing Finance OR Financial Management
- Internship (16 weeks)
Degree Level 3
- Common Modules:
- Strategic Management
- Asian Economics
- Venture Building
- Specialised Modules:
- Digital Finance
- Digital Strategy and Analytics
- Contemporary Management
- Investigations in Business Management
- Global Marketing
- Digital Execution
- Business Management Project
- Elective Modules (Choose 2):
- Corporate Finance OR Building Customer Relationship
- Strategic Marketing Planning OR International Strategic Management
- MQA Compulsory Subjects:
- Appreciation of Ethics and Civilisation (M'sian Students)
- Malay Communication Language (Int'l Students)
- Philosophy and Current Issues
- Workplace Professional Skills
- Integrity and Anti-corruption
- Co-Curriculum
Future Career Prospects
Main Directions
- Digital Transformation Manager
- Business Development Manager
- Project Manager
- Innovation Manager
- Digital Strategy Consultant
- Operations Manager
View more about BA (HONS) In Business Management with a specialism in Digital Leadership | Asia Pacific University APU on main site